Angebote zu "Rules" (81 Treffer)

Content Rules: How to Create Killer Blogs, Podc...
9,95 € *
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To market your business, reach new customers, and create long-lasting loyalty, you need one indispensable element: CONTENT. Whether it’s bite-sized tweets that allow you to forge relationships on Twitter, blog posts that give your readers must-have advice, ebooks or white papers that engage (and don’t bore), videos that share the human side of your company, interactive webinars that deliver a valuable learning experience, or podcasts that can be downloaded and listened to on the fly (and more!) . . . now more than ever, content rules! Today, you have an unprecedented opportunity to create a treasury of free, easy-to-use, almost infinitely customizable content that tells the story of your product and your business, and positions you as an expert people will want to do business with.Ann Handley and C.C. Chapman, business writers, speakers, and marketing thought leaders for clients such as The Coca-Cola Company, HBO, and Verizon FiOS, show you how to leverage all of today’s tools to create content that truly speaks to your audience. They’ll show you how to: Understand why you are generating content—getting to the meat of your message in practical, commonsense language, and defining the goals of your content strategy Explore ways to integrate searchable words into your content without sounding forced (or sounding like ´´Frankenspeak”) Write in a way that powerfully communicates your service, product, or message across various Web mediums Create a publishing schedule that allows you to create different kinds and types of content at once Offering examples of businesses using content effectively across a wide range of industries and fascinating explanations of how you might approach your own content strategy, Content Rules is the essential field guide to creating your story, finding the right balance of humor and humanity in your content, and building a portfolio of value that will keep 1. Language: English. Narrator: Ann Handley, C. C. Chapman. Audio sample: http://samples.audible.de/bk/gdan/000582/bk_gdan_000582_sample.mp3. Digital audiobook in aax.

Anbieter: Audible
Stand: 29.03.2019
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The New Rules of Marketing and PR: How to Use S...
9,95 € *
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How to Use News Releases, Blogs, Podcasting, Viral Marketing and Online Media to Reach Buyers Directly The Internet has profoundly changed the way people communicate and interact with each other. It has also changed the way businesses communicate with current and potential customers. In the old days, marketers could only communicate through the filter of expensive advertising or media ink placed by a PR firm. Today, the rules have changed entirely. The New Rules of Marketing and PR shows you how to leverage the potential that Web-based communication offers large and small companies, nonprofits, entrepreneurs, political organizations, consultants, even rock bands and churches. Finally, you can speak directly to customers and buyers, establishing a personal link with those who make your business work. You can reach niche buyers with targeted messages that cost a fraction of your big-budget advertising campaign. Rather than bombard them with advertising they´ll likely ignore, you can focus on getting the right message to the right people at the right time. 1. Language: English. Narrator: Sean Pratt. Audio sample: http://samples.audible.de/bk/gdan/000374/bk_gdan_000374_sample.mp3. Digital audiobook in aax.

Anbieter: Audible
Stand: 29.03.2019
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The New Rules of Marketing and PR: How to Use S...
9,95 € *
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The benchmark guide to marketing and PR, updated with the latest social media and marketing trends, tools, and real-world examples of success The New Rules of Marketing & PR, 4th Edition is the pioneering guide to the future of marketing, an international best seller with more than 300,000 copies sold in over 25 languages. It offers a step-by-step action plan for harnessing the power of modern marketing and PR to communicate with buyers directly, raise visibility, and increase sales. It shows how large and small companies, nonprofits, and other organizations can leverage web-based content to get the right information to the right people at the right time for a fraction of the cost of big-budget campaigns. Including a wealth of compelling case studies and real-world examples of content marketing and inbound marketing success, this is a practical guide to the new reality of reaching buyers when they´re eager to hear from you. Includes updated information, examples, and case studies plus an examination of newly popular tools such as Infographics, photo-sharing using Pinterest and Instagram, as well as expanded information on social media such as YouTube, Twitter, Facebook, and LinkedIn. David Meerman Scott is a marketing strategist, best-selling author of eight books including three international best sellers, advisor to emerging companies including HubSpot, and a professional speaker on topics including marketing, leadership, and social media. Prior to starting his own business, he was marketing VP for two U.S. publicly traded companies and was Asia marketing director for Knight-Ridder, at the time one of the world´s largest information companies. The New Rules of Marketing & PR offers the single resource for entrepreneurs, business owners, nonprofit managers, as well as those working in marketing or publicity departments to build a marketing and PR strategy to grow any business. 1. Language: English. Narrator: David Meerman Scott, Sean Pratt. Audio sample: http://samples.audible.de/bk/gdan/001320/bk_gdan_001320_sample.mp3. Digital audiobook in aax.

Anbieter: Audible
Stand: 29.03.2019
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The New Rules of Marketing & PR, 6th Edition: H...
9,95 € *
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The international best seller - now in a new edition When it comes to marketing, anything goes in the Digital Age, right? Well, not quite. While marketing and public relations tactics do seem to change overnight, every smart businessperson knows that it takes a lot more than the ´´next big thing´´. The New Rules of Marketing & PR is an international best seller with more than 375,000 copies sold in 29 languages. In the latest edition of this pioneering guide to the future of marketing, you´ll get a step-by-step action plan for leveraging the power of the latest approaches to generating attention for your idea or your business. You´ll learn how get the right information to the right people at the right time - at a fraction of the cost of traditional advertising. The Internet continues to change the way people communicate and interact with each other, and if you´re struggling to keep up with what´s trending in social media, online videos, apps, blogs, or more, your product or service is bound to get lost in the ether. In The New Rules of Marketing & PR, you´ll get access to the tried-and-true rules that will keep you ahead of the curve when using the latest and greatest digital spaces to their fullest PR, marketing, and customer-communications potential. Keeping in mind that your audience is savvy and crunched for time, this essential guide shows you how to cut through the online clutter to ensure that your message gets seen and heard. Serves as the ideal resource for entrepreneurs, business owners, marketers, PR professionals, and non-profit managers Offers a wealth of compelling case studies and real-world examples Includes information on new platforms including Facebook Live and Snapchat Shows both small and large organizations how to best use Web-based communication Finally, everything you need to speak directly to your audience and establ 1. Language: English. Narrator: David Meerman Scott. Audio sample: http://samples.audible.de/bk/adbl/030810/bk_adbl_030810_sample.mp3. Digital audiobook in aax.

Anbieter: Audible
Stand: 29.03.2019
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Blog: 4 Steps to Take Your Blog from Zero to 10...
9,95 € *
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Taking your blog from zero readers to as many as 100,000 is easier than it seems.This updated manual is the result of more than 15 years of experience and is one of the five books included in the Blog 4 Steps series.So many people have no idea how a blog can create a big following. They think to blog as a useless and outdated activity to do because they don’t understand that a blog is one of the most available and powerful online tools, and it will remain on the top for many years.The goal of this practical manual is to help students who have a blog to finally understand how to become famous and relatable.What this manual includes:How to determine the blog identity - To get more awareness and to understand the various differences and your specific needsUnderstand the blogging rules - Make things easierIncrease the site traffic - Know what your readers wantMake catchy headlines - Your audience can’t live without hearingCreate hype - Get more people on board with your ideasBuild a sense of community - How to become a trendsetter in your niche What this manual doesn´t include:The evolution of blogging - Because no one cares, and it is easily findable onlineHow to make a sloppy blog - Because this is not an average bookNot applicable techniques - Because my students want explosive earnings growth, and dumb theories do not helpSlowest methods - Because my students do not want to lose their timePointless informationOutdated strategiesStupid and useless tipsEverything else does not really workStudying a giant, incomprehensible, and full of useless advice book is not what you need. This smart manual will provide you with all the really practicable steps to make your blog famous. 1. Language: English. Narrator: Timothy Brandolino. Audio sample: http://samples.audible.de/bk/acx0/137446/bk_acx0_137446_sample.mp3. Digital audiobook in aax.

Anbieter: Audible
Stand: 29.03.2019
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The New Rules of Marketing and PR
18,99 € *
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The international bestseller--now in a new edition When it comes to marketing, anything goes in the Digital Age, right? Well, not quite. While marketing and public relations tactics do seem to change overnight, every smart businessperson knows that it takes a lot more than the ´next big thing.´ The New Rules of Marketing & PR is an international bestseller with more than 375,000 copies sold in twenty-nine languages. In the latest edition of this pioneering guide to the future of marketing, you´ll get a step-by-step action plan for leveraging the power of the latest approaches to generating attention for your idea or your business. You´ll learn how get the right information to the right people at the right time--at a fraction of the cost of traditional advertising. The Internet continues to change the way people communicate and interact with each other, and if you´re struggling to keep up with what´s trending in social media, online videos, apps, blogs, or more, your product or service is bound to get lost in the ether. In The New Rules of Marketing & PR, you´ll get access to the tried-and-true rules that will keep you ahead of the curve when using the latest and greatest digital spaces to their fullest PR, marketing, and customer-communications potential. Keeping in mind that your audience is savvy and crunched for time, this essential guide shows you how to cut through the online clutter to ensure that your message gets seen and heard. Serves as the ideal resource for entrepreneurs, business owners, marketers, PR professionals, and non-profit managers Offers a wealth of compelling case studies and real-world examples Includes information on new platforms including Facebook Live and Snapchat Shows both small and large organizations how to best use Web-based communication Finally, everything you need to speak directly to your audience and establish a personal link with those who make your business work is in one place.

Anbieter: buecher.de
Stand: 15.04.2019
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Blogging: 4 Steps for Writing Your Blog and Get...
9,95 € *
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Take your blog from zero by writing strategical posts and make your money right now and over the coming years.This updated four-step collection is the result of more than 15 years of experience, and it includes all the five books contained in the Blog 4 Steps series.So many people have no idea how a blog can become a brand and generate a lot of readers, customers, or money.They think to blog as a useless and outdated activity to do because they don’t understand that a blog is one of the most available and powerful online tools, and it will remain one of the tops for many years.The goal of this practical collection is to help the students who have a blog to finally understand what are all the existing ways to monetize it.The Five Four-Step Blogging Manuals:Find Your Brand´s Voice and Get Customers from ZeroGet Rich by Writing One Post from ZeroTake your Blog from Zero to 100,000 Readers BloggingMake Money with a Blog from ZeroAttract your Ideal Prospects from Zero with a Blog PostWhat this collection includes:How to determine the blog identity.To get more awareness and to understand the various differences and your specific needs.Understand the blogging rules - make things easier.Increase the site traffic - know what your readers want.Make catchy headlines - your audience can’t live without hearing.Create hype - get more people on board with your ideas.Build a sense of community - how to become a trendsetter in your niche.How to make money - the two simple steps to remember to make money.Choose the perfect niche - don’t skip this step and kill the competition.Gain a lot of attention - exploit shocking controversy to become famous in the niche.Get a ton of leads - learn the easiest most effective ways to receive emai 1. Language: English. Narrator: Timothy Brandolino. Audio sample: http://samples.audible.de/bk/acx0/140128/bk_acx0_140128_sample.mp3. Digital audiobook in aax.

Anbieter: Audible
Stand: 29.03.2019
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Shirt kurzarm Ringel schwarz-weiß - My Blog 128
9,95 € *
zzgl. 1,95 € Versand

schwarz-weiß geringeltes T-Shirt für Mädchenaus der SCHIESSER-Serie My Blogmit schwarzem Schriftzug No Rules auf der BrustSaum aus zartem, weißem Chiffon-Stoffin weicher Single-Jersey-Qualität

Anbieter: Schiesser.com
Stand: 25.02.2019
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Shirt kurzarm Ringel schwarz-weiß - My Blog 122
9,95 € *
zzgl. 1,95 € Versand

schwarz-weiß geringeltes T-Shirt für Mädchenaus der SCHIESSER-Serie My Blogmit schwarzem Schriftzug No Rules auf der BrustSaum aus zartem, weißem Chiffon-Stoffin weicher Single-Jersey-Qualität

Anbieter: Schiesser.com
Stand: 25.02.2019
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